Is your business intently focused on your customers?
Many businesses today are so consumed by gaining new customers and finding new audiences to put there product or service in front of, they forget to look after the one who made them successful in the first place.
Did you know –
“A 5% increase in customer retention can increase a company’s profitability by 75%”.
(Source: Bain & Company)
In today’s age, everything is a commodity. Nobody cares about your product, your brand, or the color of your logo. Experiences are the only way to differentiate yourself. Experiences are the only thing we are willing to pay a premium for. So, customer experience has to be the #1 priority for every business, every marketer, every brand. In fact, research from a number of analyst firms proves that Customer Experience is identified as either the #1 priority or the top challenge for businesses today.
86% of buyers will pay more for a better customer experience
You can dominate your market by offering 1st class end to end customer experiences, even when your competitors are beating you on price.